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How to Make Sure Your Videos Are Optimized for YouTube

By |June 16th, 2017|

Photo Credit: Bolsamania.com

Video content is valuable content. It’s captivating, it’s visual, and it has the power to go viral. YouTube’s creators capitalized on the video streaming trend early, and their prescience has paid off with a dominant share of the market and burgeoning advertising revenue. But how can you ensure that the video content you […]

How Interactive Storytelling Can Improve Your Content Marketing

By |May 20th, 2017|

As social media and online content grows in popularity, interactive storytelling is an essential skill marketers need to succeed this year. Online content marketers need to stay-up-to-date with the current trends. If you don’t stay current and unique, then your content will become buried in people’s newsfeeds. Use interactive storytelling to improve your content marketing […]

How to Write the Perfect Blog Post

By |January 23rd, 2017|

Photo Credit: Freshworks.io

Photo Credit: Identitywebdesign.com

As you know, the best real estate agent websites incorporate frequent content updates. And as you probably also know, maintaining a blog on your site gives you the perfect channel for generating original content on a regular schedule.

But how do you create blog posts that will keep your clients engaged? Read […]

Tips on Conducting a Content Audit and Why Your Company Needs One

By |January 16th, 2017|

Image Credit: Expresswriters.com

We’ve been talking about content this month on the Square 1 Group blog, and today we’re serving up some tips on how to conduct a content audit – and why your company should consider one. Why are content audits so crucial?

Avoiding a Content-tastrophe

Let’s say you’re trying to market yourself as a “full-service” real […]