Best countries for outsourcing website programing

best countries for outsourcing web development

If you’re looking to hire overseas talent but not sure where to go or how to start, then the series of posts over the next few weeks are for you! This week, we’re talking about hiring overseas for website development.

If you’re a business owner, you’re always looking for some of the best talent.  Unfortunately, some of the best talent near you comes with a very high price tag.  There are some big benefits for sourcing work overseas like a smaller salary, you do not have to deal with many of the quirky operating expenses that come with hiring someone in-house and you are still able to get the job done quickly and cleanly with someone virtual.

Which countries have the best talent?

Thankfully I built Square 1 Group on exploring, vetting and hiring talent from around the world for nearly a decade. I’ve hired virtual talent from the US, Europe and Asia. Please let my trial and error, wasted dollars and frustrating processes help you learn about the industry so it will be easier for you to hire the right talent.

From my experience, I’ve noticed a few patterns in terms of which country has the best rate for the type of work you’re looking for.  So, without further adieu, let’s get started…

Hiring from India

I think the common misconception is India is the go-to country for hiring web developers.  Unfortunately, that’s completely incorrect.  India is more like the entry drug country.

A really popular outsourcing site is Upwork. When posting a job you will notice that 80% of the applicants are from India. Their large population of applicants really flood your feed into thinking that they are number one resource when it comes to software/web development.  It’s quite misleading and more of a numbers game than anything. Just because there are a bunch of applicants from India doesn’t mean they are great. Honestly, I’ve spent thousands of dollars using Indian freelancers and staffing companies. From that I’ve learned a few things:

India has some great programing talent but they don’t write the cleanest code or use the best logic when developing. They write spaghetti code.  I’ve come to this conclusion based on the many hours I’ve had to deal with either rewriting code or paying more to fix logic because it was not thought through thoroughly the first time.

If you’re looking to hire from India, then let it be more for production work or simple tasks.  You should only be looking to spend around $10/h for a hiring staff like this and nothing more.  Anything higher and you will typically be getting ripped off.

Where should I go for the best programing talent?

In my experience, 2 parts of the globe have seemed to produce some of the best programing talent.  They are Western Europe and Malaysia.

Now, if you’re looking to hire some really great talent on a budget, then I highly recommend programmers from Malaysia.  Your typical starting price is $15/h and you’re likely to hire someone with some really amazing value. In my experience, Malaysian talent really think through the process much more thoroughly and also have really great expertise in many of the different programing languages. They seem to hold themselves to a hire standard and it shows in their work.

If you’re looking to go full force with hiring top of the line talent overseas, then my recommendation pushes you to Western Europe.  Developers there have put together some of the best and beautiful UI/UX designs in the market today. They are extremely talented and overachieve in their deliverables.  I’ve used talent from there for some pretty large projects but, be forewarned, you’re going to be spending a pretty penny. Typical rates start at $25/h for someone with quality.


At the end of the day, my experiences doesn’t dictate the countries and market as a whole.  I’m just providing some of my experiences to hopefully help you navigate through yours. Let me know what you think and please share some of your experiences hiring overseas staff.

Next week we’ll take a deeper dive into the hiring process but this time we’ll chat about designers…

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