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Understanding A Website Audit

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A website audit is a thorough analysis of your website’s potential to improve search engine visibility. It examines all the factors that impact your ranking. As you know, SEO is very important, no matter what industry you’re in. Here’s what your website audit will analyze:

Mobile Friendliness

Modern websites need to be responsive and mobile-friendly, as the majority of searches come from mobile devices.

User Experiences

Audits also seek to understand the strength and delivery of your user experience by analyzing factors that impact usability. This could involve assessing the intuitiveness of your navigation, page layout, and design.

Backlinks

Backlinks that point to your website essentially act as digital votes. However, links from spammy websites with low-quality domains hurt your ranking. An audit exposes those links.

SEO & Page Errors

A site audit searches for page errors that could hurt SEO, such as lack of keywords, headers, meta tags, and more.

Speed

Your website speed is an important ranking factor that impacts user experience as well. An audit will reveal how quickly your website runs, what page elements might be slowing it down, and how you can fix it.

The goal of an audit to analyze your website’s SEO, user experience, and design. And you’d be amazed at how much it can unveil! If you’re interested in an audit or have questions about how it works, reach out to me and I’d be happy to discuss.

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