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EMMANUEL LAO

If you are searching for a way to provide value to your agents and fill your office calendars in the process, then look no further then Emmanuel Lao as your keynote speaker. Through his unique bend of authenticity, whit and expertise, Emmanuel will help educate and empower your agents with knowledge on digital branding, web development and online marketing.
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TALK 1GROWTH ROADMAP

There are a sequence of events that need to be executed in order to truly find success in real estate.  Doing things out of order leads to abysmal results. This training outlines the checklist that your agents should follow to get their first 10 deals, 20-40 deals and 50+ using digital marketing.

TALK 2THE PERFECT WEEK

The philosophy behind this is simple.  If you don’t own your time, someone else will.  This training breaks down the ebbs and flows of your agent’s energy throughout the day and helps map out their week to be more proactive to events and start thinking like a true CEO.

TALK 3AUDIENCE IDENTIFIER

“Niching is the quickest way to 7 figures”, Clay Collins (CEO of LeadPages).  This trainings is all about helping your agents understand the power of niching and workshopping their existing database to find their perfect niche.

TALK 4ADVANCE YOUR BRAND

Once a niche is identified, then it’s all about positioning.  In this training, we workshop the process of aligning the brand of your agents with their niche.  This will inevitably position them as an authority, the thought leader and go-to expert for their audience.

TALK 5SUPER SIMPLE WEBSITE AMPLIFIER

We’re shifting beliefs that your agents need this massive website with multiple pages and IDX in order to get leads.  The reality is, you only need 3.  In this training, we’re workshopping the process of building these pages so your agents can get up and running in a day.

TALK 6SOCIAL MEDIA ACCELERATOR

The biggest enemy of your agents is not the market or the other agents in your brokerage.  The biggest enemy is obscurity.  The way to battle obscurity is to show up every day.  In this training we teach the system to easily create content and be present every day for your agent’s sphere.

TALK 7FACEBOOK ADS INITIATOR

The growth of your agents requires that they invest into their marketing.  In this training, we show your agents how to systematically generate leads using the Meta platforms (Facebook & Instagram) and help them understand the process required to convert a stranger into a lead, into a prospect and inevitably a client.

TALK 8THE LEAD QUALIFIER

It is a complete waste of time to talk to every lead that enters your agent’s pipeline.  In this training, we teach them how to install a barrier for entry.  This barrier will help qualify the leads that are captured so that your agents only talk to “5-star prospects” that have the highest probability of converting into clients.

TALK 9MASTER FOLLOW UP ENGINE

The best way to handle objections is to tie them down before they appear. In this training we teach your agents how to defuse objections in the lead nurture process.  By the time a prospect gets on a call your agents will have a smooth transition to close.

TALK 10MIGHTY FOLLOW UP METHOD

Leads are not ready to become clients automatically and this is where most agent’s get digital marketing lead generation wrong. A step is missing – indoctrination.  We teach your agents the process and install a system breaking down a drip of daily value to your leads.

TALK 11PRODUCTIZED SERVICE MACHINE

The easiest way that we have found to scale a real estate agent’s business is to systematize.  In this training we break down the process of turning your agent’s service into a product.  The psychology behind this is simple – it’s easier to sell a product than it is to pitch their service.

EMMANUEL IS HAPPY TO TAILOR A TALK OR TRAINING BASE ON YOUR ORGANIZATION'S NEEDS. TO ADD ANY OF THESE CLASSES TO YOUR CALENDAR.

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