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Small Business Marketing

Niching Strategy To Scale Your Real Estate Business

Table of Contents Scaling your real estate business effectively requires a clear strategy and an understanding of different growth stages. In this blog, I’ll outline my niching strategy that guides you through the four key stages of business expansion: Stage One – The Business of One Stage Two – The One Big Team Stage Three – A Team of Teams Stage Four – A Business of Businesses https://www.youtube.com/watch?v=hoD_MFAj_pA In my business, providing great real estate web design and real estate strategies to

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Real Estate Marketing KPIs

Table of Contents Most real estate agents don’t really know the numbers behind their business. They focus on the deals and the money they make out of it without really understanding how to scale. A crucial step in my business helping realtors with real estate web design, branding, digital marketing, SEO, and social media is measurable indicator or KPI of how our strategies and overall, the business is doing.   A Key Performance Indicator (KPI) or statistic for realtors is a measurable

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What Is Better For Real Estate Lead Generation: Google Ads vs. Facebook Ads vs. Zillow Ads?

Table of Contents Understanding and effectively utilizing the sales funnel is crucial for the success of any marketing campaign. In this blog, I’ll break down the three essential stages of the sales funnel and explain their significance: #1 Top of the Funnel #2 Middle of the Funnel #3 Bottom of the Funnel https://www.youtube.com/watch?v=mnNJQTgyb9Q There are a lot of options when it comes to paid advertisements for realtors nowadays. Among the most popular ones are  Facebook Ads, Google Ads, and Zillow Ads. It’s

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Creating Real Estate Short Form Videos

Table of Contents https://www.youtube.com/watch?v=nD59xsO41_k In my business of helping real estate clients scale their business using systems, which include real estate web design, social media content creation, and more, I’ve learned that most realtors struggle with content creation. Given that today’s media consumers have shorter attention spans, short-form video material is ideal. In comparison to long-form videos, short-form videos are considerably easier to consume. It smoothly and widely became one of the most effective strategies to generate and nurture real estate leads

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Real Estate Lead Generation Strategies That Work

Table of Contents I’ve worked with many agents to help them with their marketing, real estate web design and other strategies that can help their business. Many of them tried digital marketing on their own before they reached out to me, but they just cannot seem to get it to work. They’ve tried Facebook or Google Ads, but do not really know what to do. And the results turn into either little or no leads in return, leaving them the impression that

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Strategy To Come Up With Real Estate Social Media Content

Table of Contents Creating engaging social media content for real estate can be challenging, but breaking it down into manageable steps can make the process smoother. Here are four big ideas to help you develop an effective content strategy: Big Idea #1: Think About Decomposing Steps Big Idea #2: Identifying The Five Core Problems Big Idea #3: Identifying Topics Under Each Category Big Idea #4: Say It, Don’t Type It https://www.youtube.com/watch?v=hsZ1xWX-a-I The creation of social media content can be a daunting task.

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Improving Your Hourly Rate Per Real Estate Client

Table of Contents https://www.youtube.com/watch?v=L-jVNYkLzjM I’ve worked with a lot of real estate agents creating great real estate web design and helping them strategize to grow their business, I learned that most agents are not aware of how much they are making per hour. Knowing this is however important to know your true value. With a simple metric, any real estate agent can track his or her performance and learn how to increase the hourly rate per client.   This is inspired by

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The Missing Piece In Your Real Estate Strategy

Table of Contents Many agents reach a level of success that directly correlates to the size of their sphere. The larger the sphere, the longer the career in real estate. Eventually, given enough time, that production plateaus. This plateau then forces the agent to find different ways to acquire new business from complete strangers. Many agents hire digital lead generation companies, run advertisements, or even bank on great real estate web design to try to bring in new business. When the leads

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Real Estate System For Creating Content

Table of Contents Developing a consistent content creation system is key to success in the real estate industry. Here’s a simple three-step process I use to generate valuable content: Step 1 – Consume some content Step 2 – Extract the thing learned from that activity Step 3 – After consuming this awesome piece of information, write it down in a notepad https://www.youtube.com/watch?v=yi4XE8Jqok4 One of the biggest challenges that real estate agents face when trying to market themselves, specifically on social media or

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9 Traits of A Successful Real Estate Agent

Table of Contents Becoming a successful real estate agent involves more than just market knowledge and sales skills. It requires specific traits across three key areas: money, mindset, and motivation. Here are the nine traits that set successful agents apart: MONEY #1 Not Afraid To Invest Money #2 Don’t Learn Before They Hire #3 Don’t Invest In Themselves MINDSET #4 Move Too Slow #5 Short Time Horizon #6 Referral-Based Business MOTIVATION #7 Focus IN The Business #8 Comfortable Being Comfortable #9 Comparing

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